Branding/Style Construction

We have researched into existing record labels for the pop genre and from the research we have created our own record label. We think that this will appeal to our target audience and the name 'superstar records' will suit the pop genre. We have chosen to use the record in the logo as a record is symbolic of music and it is aesthetically pleasing to the look at. The colour gold shows that our record brand is wealthy and can afford to fund for the needs and cost of the artists signed to superstar records.